"If you think you can...or if you think you can't...you're right." Henry Ford
Get ready to revv up your engines!! With so much negativity in today’s economy, the only thing we have for free, the only thing that can't for certain be taken away from us is a positive attitude!! Pro-active professionals already know the importance of empowering your team members, for creating a fun work environment and that an "I think I can" attitude produces great results, no matter what the news says!
We hope ezines help with all of the above and create a ZING effect! Focusing on positive leasing ideas, great timely articles, helpful tips and tricks is what we're all about! Whether you're in first gear or having been racing on the leasing track for years, we hope you find information and ideas to promote a "yes I can!!" attitude and empower yourself and your team members.
Tips
"Thank you...thank you very much..." Has Elvis (or your
latest prospect) just left your building? We all know the
tried and true rule of follow up...sending them an
immediate thank you note. But are you doing it? Are you
personalizing it?? If not, you're missing the point!
Thank you notes should be personal! If your prospects has
a pet or children, send the thank you card to THEM! I bet
your competition isn't doing this!
Thank you VERY, VERY much!! Ok, so we all know to send
thank you notes to the prospects that haven't leased
yet...but what about the ones that rent? Are we thanking
them? Chances are, probably not! (take a lap skippy!!)
Even more effective...send thank you notes to the
prospects place of employment! Not only a thank you - now
you're marketing SMART!
Q & A
Question: How come my appointments don't show? We get all kinds of
excuses when we ask this question, "I forgot", "I got
busy" "that was today?"
But bottom line is, it just wasn't that important to
them. Don't kid yourself, moving and a new home are one
of the biggest life changes there are. We didn't make it
that important to them. We need to be meeting needs and
creating value on our phone presentations!! Do to this,
we have to ask important questions, "Why are you
moving?" "What features are important to you in your new
home?" By meeting needs, building relationships and
creating value, your no shows will turn into residents!
